PRIVACY POLICY

TREATMENT OF PERSONAL DATA
BROWSING THE SITE AND REGISTERING
PURCHASES AND PERSONAL DATA
DATA SECURITY
COOKIES

TREATMENT OF PERSONAL DATA


La Perla takes care of the protection of users' personal data such as name and surname, address, credit card number and any other data we collect.
The IT systems we use at La Perla feature the most effective security software which encrypts all sensitive information furnished by our customers. This safeguards your privacy and guarantees that your online purchases will be confidential. These rules can be modified from time to time, even according to laws concerning the protection of personal data. For this reason, please read this section from time to time in order to be informed of possible changes in the La Perla privacy policy.
BROWSING THE SITE AND REGISTERING

La Perla wishes to point out that, while to some extent data processing will be centred on providing requested services, in other cases such processing will be optional. You can freely and unconditionally visit the site without any need of registering.
Besides, La Perla wishes to point out that data of not registered people will not be used to profile site users and will be connected with the user only for anonymous statistical purposes.
The registration is required to receive La Perla newsletter and information on initiatives, events, promotional discounts or new coming products by La Perla.
PURCHASES AND PERSONAL DATA

In order to purchase products on the site www.laperlausa.com you are required to fill in a proper form with simple personal information.
Your data will be used for the contractual purposes, by the carriers chosen by La Perla and by Shift4.
After the first purchase, and with your consent, La Perla will collect information on the site you come from, only if this has got a direct link to La Perla. If you want to avoid this trace you can directly type La Perla’s address or just add La Perla to your "Bookmarks".
With your specific consent, your e-mail and the other data provided will be also used for sending information on initiatives, events, promotional discounts or new coming products by La Perla or our partners.
The information about yourself and your purchases are considered strictly personal and will not be disclosed or forwarded to third parties.
DATA SECURITY

All the collected information will generally be processed by automated means and kept only for the said purposes.

La Perla, according to the law grants that the customer is entitled to promptly obtain:
- confirmation as to whether or not personal data relating to him exists;
- the deletion, blocking or anonymization of these data;
- to object, in whole or in part, on legitimate grounds, to the processing of personal data relating to him, even though relevant to the purpose of the collection;
- to object, in whole or in part, to the processing of personal data relating to him which is carried out for purposes of commercial information or advertising or direct marketing.
In addition to the minimum measures, La Perla pursues the security of Personal Data by using and continually updating further measures which protect the integrity, confidentiality and use of personal data, such as:
- redundant backup. This consists in a daily copy of the data base information kept by La Perla on different levels - hard disk and magnetic-optic supports;
- six-hour-update of the antivirus;
- we do not allow any software download from our site. Thus you do not run any risk of downloading programs that could operate secretly and out of control on your system;
- firewall. This firewall acts as a secure barrier between La Perla's servers and Internet, preventing attacks, destructions and manipulations of Personal Data by non-authorized users;
- La Perla's system of web servers is continually checked and updated with reference to security/performance;
- La Perla's web farm is located in a Server Room equipped with a modern fire system as well as an air conditioning system that allows to maintain the right temperature. In addition, there is a system with two UPS devices providing continuity of electrical power.

Holder of the Treatment:
La Perla s.r.l., 53-16 35th Street, 2nd Floor - Long Island City, NY 11101
e-mail: assistance@laperlafashions.com
toll free customer service phone number: 877-30LPUSA (877-305 7872)
The Responsible for the Treatment, who is also the Technical Responsible for La Perla, can be reached at the same address.
COOKIES

Part of the data on customers is collected through cookies. A cookie is a small string of text that a Web site can send to your browser. A cookie cannot retrieve any other data from your hard drive, pass on computer viruses, or capture your e-mail address. Currently, Web sites use cookies to enhance the user's visit; in general, cookies can securely store a user's ID and password, personalize home pages, identify which parts of a site have been visited or keep track of selections in a "shopping cart".
If you are just browsing our site, a cookie identifies only your browser. If you become a registered user on laperladirect.com (with your Username and Password), we use cookies so that we can provide customized information that we believe will be of value to you based on preferences indicated.
It is possible to set your browser to inform you when a cookie is being placed - this way, you have the opportunity to decide whether to accept the cookie. However, if you decide to visit our site, you must accept our cookies as they are essential for site administration and your security. By accepting a cookie, keep in mind that your choice to decline e-mail offers - or unsubscribe to our Newsletter - remains unaffected.
 
Toll Free Customer Phone: 877 30 LPUSA (877- 305 7872)
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